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  • Special-needs pets the focus of new campaign

    Jul 21, 2015 | Read More News
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    Pima Animal Care Center (PACC) is partnering with No Kill Pima County (NKPC) on a new campaign to market special-needs pets. After months of collaboration with PACC’s shelter leaders, NKPC launched their new website, www.savethesaveable.com, this week.

    PACC kittenThe website is part of a community-wide media campaign that is urging the public to foster or adopt pets from our community’s only shelter that never turns away a pet in need.

    “We are so excited that these harder-to-place pets are getting this extra attention from No Kill Pima County,” PACC’s Chief of Operations, Kristin Barney, said. “This partnership is a big step toward making our community the ‘no-kill’ place for pets that we all want it to be.’”

    The site focuses exclusively on promoting PACC pets who have special needs. These dogs and cats have at least one known treatable medical or behavioral condition. They might have kennel cough (a version of a doggy cold), have a skin condition such as non-contagious mange, or they may be fearful in the crowded and loud shelter environment.

    The collaboration is part of PACC’s ongoing commitment to increasing its live-release rate. Just six years ago, approximately 40 percent of pets were saved at PACC. In the fiscal year that just ended, PACC’s live-release rate hit an average high of 84 percent. In May and June, the shelter’s average save rate hit nearly 90 percent – which is an all-time high during the shelter’s most challenging months.

    “Our volunteers, our rescue groups and our partners at No Kill Pima County are all a huge part of this success,” Barney said.

    This innovative campaign targets the pets who are still left behind, many of whom are dogs who are unable to share kennels with other dogs. There is a tremendous need for single-dog foster and adoptive homes to save their lives, NKPC board member Kim Silver said.

    “Becoming a no kill model is the new standard in animal sheltering, and No Kill Pima County urges the public to support the county in its efforts to save the saveable,” Silver said.

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